The click costs correspond to 50% of the market price, which is paid for visitors in your niche. The remaining 50% is used to amortize all fixed and ongoing project costs (setup, installation, analysis, software license, conception, content creation, conversion tracking, analytics, third party software and ongoing optimization). Each project contains several hundred project steps and modules, which are defined in detail in the scope of the project. Most importantly, you are looked after by a dedicated PageGrid specialist, trained over several years, from A to Z.